Posts in category: Podcast

I don’t know about you, but I love watching business behind the scenes! Not only are these little snippets of another business’ extraordinary journey so fun to listen or watch, but it’s also such a refreshing way to learn best practices without having to go through the same struggles yourself.

Can you imagine what it would be like to skip as many growth pains as possible and go straight to understanding what’s working, what’s not working, and how you can implement some of the best strategies for your own business.

Over the years, 100 Degrees Consulting LLC has grown in ways that still feel surreal even today, and we know that the growing and improving doesn’t stop at 6-figures! 

And so, join me, as I share the four things that we are working on behind-the-scenes to get us to that next level as a business (the illustrious & mysterious 7-figures).

 “Hire before you’re at full capacity. If you wait until you need someone, it’s going to be a lot harder on you and your team. Don’t risk overloading and just hire early.” – Stephanie Skryzowski

What you’ll learn in this episode:

• Why we think it’s better to grow your team sooner rather than later
• What we learned from niching down and why it isn’t as scary as you think
• The importance of upgrading the backend of your business

Links mentioned in this episode:

• How We’ve Grown 400% in 4 Years
• We’re Hiring: Client Success Manager

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Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!)

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ – it only takes 3 minutes!

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

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Click here to read the full transcript.

If there’s anything that Elizabeth Abel has learned from working in the nonprofit space, it’s that philanthropy plays a critical role in uplifting the most vulnerable communities.

But with the pandemic rampaging across the world, how are nonprofits even staying afloat?

I mean, aren’t people barely getting by because of the current state of the global economy?

Well, some people might think that charitable institutions and nonprofit efforts have slowed down, but according to Elizabeth, the pandemic has only made the resolve of the givers and the helpers even stronger. In fact, it looks like there’s no stopping the outpour of generosity from sponsors and donors, especially when they truly believe and trust a cause!

So, how can nonprofits assure donors that their money is creating positive change + become more effective advocates for social change and social justice?

Elizabeth says that BUILDING A STRONG FUNDRAISING TEAM & CULTURE, is a key factor in inspiring more people who were not initially drawn to philanthropic activities to take action and enable those already working in nonprofit to champion the cause without burning themselves out.

But there’s still so much more to this than meets the eye, so join me and my amazing guest – Elizabeth Abel – as we discuss and understand the true essence behind philanthropy, the fundraising landscape during the pandemic, the importance of bridging the communication gap between the finance and fundraising teams, and what it really takes to build a strong fundraising team and culture.

This has been such a wonderful conversation and I’m sure you’ll learn a lot, more than the fundraising tips, we also talk about the joy that comes with doing good for others. So, tune in and share it with your inner circle!

“I believe that nonprofits are addressing some of the most important social issues of our time. The gas in their engine is philanthropy and charitable gifts.”
– Elizabeth Berni Abel

What you’ll learn in this episode:

• Elizabeth Abel’s experiences in the philanthropic landscape and what it’s been like during the pandemic.
• The importance of opening up the doors for communication between finance and fundraising teams.
• Elizabeth’s insight on how to build a strong fundraising team and culture.
• How to fundraise when you don’t have the budget to hire professional staff
• How organizations can leverage storytelling to inspire action.
• Tips on how to pull inspirational stories and what stories to tell.

Links mentioned in this episode:

• Elizabeth Abel on Instagram
• CCS Fundraising: Fundraising Consulting

WANT MORE OF THE 100 DEGREES OF ENTREPRENEURSHIP PODCAST?

Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!)

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ! (It only takes 3 minutes)

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

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Click here to read the full transcript.

In this episode, I share a conversation with Jon McCoy and Becky Endicott from We Are For Good, about a topic that’s near and dear to my heart – nonprofits and changing the world.

I’ve actually been on their podcast as well and we had SO MUCH FUN. I feel like we could have gone on for hours, they’re my newfound besties, and you’re going to flip at just how down-to-earth these folks are!

Jon and Becky knew each other since college and both started out their careers in marketing. Becky Endicott was a marketer and writer, while Jon McCoy was a designer. They both served the nonprofit sector through the Oklahoma State University Foundation. 

And it was at this formative time, when they were entering into a billion dollar fundraising campaign, that they fell in love with the transformative power of philanthropy.

Can you imagine two ridiculously young, ridiculous idealists, building the marketing for a billion dollar campaign?! Well, long story short, they pulled through and thus began their journey through their fundraising careers.

But this dynamic duo wasn’t quite satisfied, they wanted to give back MORE and still have time to be with their families!

I mean, who says they can’t have both, right?!

And so, WE ARE FOR GOOD was born.

Join us on this episode as we discuss how they turned their love for philanthropy into a thriving fundraising consultancy business committed to social impact initiatives. 

They’ll be sharing what it’s like to be two marketers in the nonprofit sector, the social impact of fundraising and volunteering, & how they’re nurturing the younger generations interested in forging their path in the philanthropic space.

So, make sure you tune in!

“Is the business we’re building, the business that we want to live in?” – Jon McCoy 

“If you can invest some of that into yourself, then it will grow the mission exponentially.” – Becky Endicott

“If we want to get better as a group, and as a sector, we need to constantly be learning.” – Stephanie Skryzowski

In this episode, we explore:

• The story behind how Jonathan McCoy & Becky Endicott found and nurtured their passion for philanthropy and fundraising
• What it’s like building a fundraising consultancy as marketers
• How they are serving the younger generation interested in forging their path in the nonprofit sector
• Social impact uprisings and how it can lead the world to a more philanthropic place

LINKS MENTIONED IN THIS EPISODE:

• How to Use Financials to Show Impact – Stephanie Skryzowski
• Ungettable Get List 
• Stephanie’s blog post about her nonprofit experience and how you can change the world
• Master Your Nonprofit Numbers
• She’s The First
• Instagram – We Are For Good
• LinkedIn – We Are For Good
• We Are For Good Community
• We Are For Good Workshops

WANT MORE OF THE 100 DEGREES OF ENTREPRENEURSHIP PODCAST?

Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!)

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ – it only takes 3 minutes!

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

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Click here to read the full transcript.

Cailen Ascher did not build a successful 6-figure online coaching business by accident.

There, now you know.

In faaaaact, nobody in the history of anyone-who-has-ever-built-an-online-business-empire could have possibly grown a business by just ‘winging it.’

And not to sound like a broken record, but success – true success – requires attention, intention, and action.

Achieving success is by design and, honestly, I just had to discuss this with Cailen because Business and Lifestyle Coaching is her jam!!

If you haven’t heard of Cailen Ascher until recently, she is the amazing creator of Success Made Simple Accelerator™, a program that helps women attract their first clients with ONE high-ticket offer. She is widely known for helping her clients become $100K coaches.

Hold up, how am I acquainted with such a gem of a human, you ask? 

Well, Cailen has been one of my favorite people on social media (for like… ever!), and that’s not just because she’s a kickass coach, but because her triumphs, her struggles, and her journey just resonated so much with me. 

I’ve been on her podcast too and let me tell you… As a mom + entrepreneur myself, I am particularly at awe with how much a soulful business coach with a 3-day workweek has accomplished! 

Seriously, sometimes not even a full week can cut it for most of us, and she legit runs her business on full steam in less than half of that. Like, HOW DID SHE EVEN…  (mindblown)

But that’s enough fangirling for now!

If you’re wondering how she’s able to transform the lives and businesses of thousands of women, then you better sit snug, turn the volume up, and take notes, my friend… 

Because in this episode, we’re going to talk all about how honoring your energy can lead you to a life of purpose and abundance!!

“Coaching is a catalyst for quicker growth, quicker expansion, and gives you some shortcuts.”

In this episode, we explore:

• Cailen Ascher’s insight on spirituality, mindset, and personal development
• What her journey is like as a hands-on mom and business owner
• How to become a $100k/year coach with a 3-day workweek

LINKS MENTIONED IN THIS EPISODE:

• Episode 28: How We’ve Grown 400% in 4 Years
• Why You Need to Know Your Numbers with Stephanie Skryzowski
• Cailen’s 3-step method for attracting soulmate client
• 3-Day Workweek Guide Book
• Uplifted Mastermind (enrollment open for Fall 2021 cohort | 5 spots remaining)

WANT MORE OF THE 100 DEGREES OF ENTREPRENEURSHIP PODCAST?

Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!)

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ – it only takes 3 minutes!

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

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Click here to read the full transcript.

There are never any shortages of things that can be done to grow a business. We can build our audience through content marketing, refine our site SEO, create and implement an irresistible social media marketing strategy – the list goes on and on.

Want in on something top secret?

In my experience with building 100 Degrees Consulting up 400% within four years… 

(nope, that is not a typo… we did grow by 400%!!) 

No business strategy would have a substantial impact on your business without this fundamental aspect: 

BEING IN IT FOR THE LONG HAUL.

Your success does not rely on your $10,000 ad budget, not about working 80-hour work weeks… It’s not even about your burning desire to make a multi-million in the business!

After all, success happens when we take intentional and decisive action despite the obstacles – because we know that what lies beyond far outweighs the struggles and sacrifice.

It happens when we stay the course when the going gets tough (like, “I don’t want to do this anymore” tough).

It happens when we understand and accept that it does not happen overnight.

I mean, MY success most certainly did NOT happen overnight! And I can assure you that there are a lot of other entrepreneurs like me whose success also took time to unfold.

Oh my gosh! I still remember when 100 Degrees Consulting was in its early stages. I’ve tried creating courses, small information products, and other ‘shiny’ ideas you can think of. 

But man, scaling my business has been such an exhilarating journey.

Honestly, I still can’t believe how it has expanded far beyond what I thought possible!

Now, I can’t speak for other businesses, but if you want to know how we channelled this “BEING IN IT FOR THE LONG HAUL” here at 100 Degrees Consulting (enough that it translated to 400% business growth), then you should tune in to today’s episode. I’ll share the 4 biggest reasons that made my business grow as much as it has in the last four years. And who knows? It just might be what your business needs to grow exponentially this 2021!!

“Any amount of growth is a result of hard work & effort that’s put in over the long haul.”

In this episode, we explore:

• Why there’s no such thing as an overnight success story
• What I’ve learned over the last 4 years of running my business
• The four biggest reasons that helped my business grow by 400% within 4 years

WANT MORE OF THE 100 DEGREES OF ENTREPRENEURSHIP PODCAST?

Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!) 

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ – it only takes 3 minutes!

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

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Click here to read the full transcript.

One common misconception people have about making income using Instagram is that it’s brainless work. 

You snap a pic of your gourmet avocado toast or your handcrafted unicorn-themed beverage, post on social media… Et voilà! 

A flood of likes, subscribers, sponsorships, and brand collaborations.

Instant online superstardom… CHACHIIIIING~

Right?

Yeeaaa….NOOOPE!

That might be a possibility in an alternate universe, but not likely to happen in this one – not by a long shot.

Because here’s the truth: 

Building a business strategically using Instagram takes a LOT of hard work. 

There’s a lot of learning & research involved. It requires the ability to create consistent and relatable content. So, it’s definitely not going to be everyone’s cup of tea!

But on the off chance that YOU want to give your IG some strategic TLC, I’ve got just the person to walk us through the 3 things that it takes to grow on social media in 2021… 

She’s none other than my amazing client, Christina Galbato.

Christina is a phenomenal social media influencer, online educator, and digital marketing expert. After building a successful career as a travel influencer and working with brands like Ritz-Carlton, Mazda, and Lululemon, she pivoted into online education. Christina Galbato has helped thousands of women build careers as influencers & bloggers through her online programs. She has been featured in CNN and Forbes, and was a speaker at AdWorld 2020.  She is also the host of the top-rated entrepreneurship podcast, Her Life By Design.

Lots to learn here, so come join us, friend. We’ve saved a spot for you!

“People want transparency and authenticity from the people that they follow online – SO, BE YOURSELF.”

In this episode, we explore:

• How Christina Galbato’s travel blog & Instagram paved the road to her successful online business journey
• Mindset struggles as an entrepreneur
• Christina’s three tips on what it takes to grow on social media in 2021 and how it’s different from ever before
• Why you need a team to scale your online course business

LINKS MENTIONED IN THIS EPISODE:

• 3 Secrets to Skyrocket Your IG Following & Land Your First Brand Deal
• Christina Galbato on Instagram

WANT MORE OF THE 100 DEGREES OF ENTREPRENEURSHIP PODCAST?

Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!)

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ – it only takes 3 minutes!

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

Click here to subscribe to the show so you don’t miss a thing!

Click here to read the full transcript.

What do you need to know when hiring a bookkeeper and how can we make this important process less daunting?

Hmmm… If only hiring a rockstar bookkeeper were as simple as jumping into Google and searching, “bookkeeper for (x) type of business” or “bookkeepers in my city.”

(deep contemplative sigh)

Until Google figures out a way to pair us up with our bookkeeping soulmate, I think the best place to start when hiring anyone for your team or organization is to…

ASK THE RIGHT QUESTIONS.

In fact, in this episode, I’ll share 8 important questions that you should ask a candidate, what to expect, and some must-have money tools to make accounting easier for everyone involved.

So, grab your favorite notebook & pen, we’ve got a lot of ground to cover!

“What you focus on expands. Where your attention goes, the energy flows – the same goes with money.”

In this episode, we explore:

• 8 questions to ask when hiring or outsourcing a bookkeeper
• What additional factors to consider when interviewing a potential bookkeeper
• What to deliverables should you expect from a bookkeeper
• Industry standard tools that make bookkeeping a breeze

Links mentioned in this episode:

• Episode 03: The 4 Finance Pros You Need in Your Business

WANT MORE OF THE 100 DEGREES OF ENTREPRENEURSHIP PODCAST?

Follow me on Instagram: @stephanie.skry (Tag me in your screenshots of the podcast and I’ll be sure to share!)

CPA, CFO, CFP? What’s the difference? If you need clarity on which finance pro you need for your organization, then take FINANCE PRO QUIZ – it only takes 3 minutes!

READY TO STEP OUTSIDE YOUR COMFORT ZONE AND MAKE A BIGGER IMPACT?

Click here to subscribe to the show so you don’t miss a thing!

Click here to read the full transcript.

Have you ever seen-zoned and unfollowed people and wondered if the same thing is happening to YOUR personal brand? 

A lot of people think that building a personal brand is easy. They are under the assumption that branding success lies in making the most noise, networking with the top industry experts, bearing your soul to the world, and getting the most number of likes… but this, at best, an incomplete concept.

You can be the loudest person in the room, but if there’s no value to what you’re preaching, it will not entice people to stay.

You can also be the smartest person in the room, but if your audience can’t relate to your story, then it won’t make them stay.

So, how do we stop all this tiptoeing around our audience and build a more sustainable relationship with them?

Joining us in this episode to dive deep into how we can build an authentic personal brand is my mentor, trailblazing brand strategist, renowned speaker, and author of the best selling book, ‘You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business’ — MIKE KIM.

There’ll be a lot of AHA moments in this conversation that you do not want to miss!

“Branding is all about identity.”

In This Episode We Explore:

• How to make your brand stand out in a near endless sea of (marketing) noise
• The 4 components of a personal brand according to Mike Kim
• What being authentic online means (and why oversharing doesn’t count as authenticity!)
• The power of storytelling and what it can do for your business

LINKS MENTIONED IN THIS EPISODE:

• Mike Kim’s Book: You Are The Brand
• Check out Mike’s website: https://mikekim.com/

Want more of the 100 Degrees of Entrepreneurship podcast?

Follow me on Instagram: @stephanie.skry and @100degreesconsulting

Check out The Profit Playbook, a template that will help you create a roadmap to reach your business goals. 

Ready To Step Outside Your Comfort Zone And Make A Bigger Impact?

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On today’s podcast, I’m sharing 5 things I’ve learned about launching a podcast. 

I hope this episode gives you some clarity and insight into what podcasting is like. And I hope you feel uplifted and motivated because all of these lessons are coming from a total podcast beginner.

In this episode, I share the parts of creating a podcast that I’ve fallen head over heels for, the areas where I know I need to grow, and the ways podcasting has reminded me to lean into the processes and approaches that work best for me.

So, if you’ve been thinking about launching a podcast, or putting yourself (and your business) out there in a new way, I hope you can feel the encouragement in this episode.

Let’s get to it.

“Think about that thing that’s in the back of your mind like, ‘Oh, I think I’d be really good at that!’ Try it out because you will never know unless you try.”

In this episode, we explore:

• What podcast processes and procedures my team and I have put in place to make this whole thing happen
• Why I love the flexibility of podcasting and why it’s working so well with my life and business schedules
• What kind of ROI I’m building as I continue to share podcast episodes with you all
• How I’m reaching out to potential guests and why this approach means so much to me
• Why imperfect, decisive action with a minimum viable product is the best way to get your podcast (and your business) out into the world

Links mentioned in this episode:

• Follow me on Instagram: @stephanie.skry and @100degreesconsulting
• Check out The Profit Playbook
• The Finance Pro Quiz

Want more of the podcast?

• New episodes are released weekly! Find them all plus show notes and exclusive bonus content at 100degreesconsulting.com/podcast
• Leave us a review! Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Let me know what you loved most about this episode!
• Subscribe to the show so you don’t miss a thing
• Download the full episode transcript here

I’m excited to introduce today’s podcast guest because not only is she one of my business besties, she’s also an amazing entrepreneur who runs an award-winning agency. 

Jessi Robinson is the founder and creative director of PNP Creative, a branding and web design agency based in Kentucky. After spending more than a decade in a corporate communications role, Jessi founded PNP Creative. What began as a freelance side hustle has grown into an award-winning full-service agency. 

She leads a creative team that works with community-driven organizations in Appalachia and beyond. Her company regularly works within the tourism, economic development, and community development sectors creating marketing materials that empower communities to tell their stories, attract their people, and help their region grow. She lives in Mount Sterling, Kentucky with her husband, two children, and beloved Doberman, Vinny. And when not leading the PMP creative team, you can most often find her on a nearby soccer field, cheering on her daughter, cringing at her son’s latest Daredevil dirt bike stunt, or playing with Vinny as often as she can.

Our conversation today is one that will help you approach branding from a whole new perspective and Jessi shares plenty of useful tips for those who are making a leap or shifting their businesses too. She also shares insight into the more challenging things she’s navigated. And, while she’s already my business bestie, I know you’ll love her too!

 And so if you are representing one thing in your visual identity and in your messaging, then you’d better be backing that up with every client or partner interaction.

“If you are representing something in your visual identity and in your messaging, then you’d better be backing that up with every client interaction.”

In This Episode We Explore:

• Why you should double down on consistency when it comes to growing your business
• The three intersecting areas that make up your brand and what happens if they’re not in alignment
• Why giving yourself a runway before a pivot or transition is so valuable and what that looked like for Jessi as she struck out on her own
• What it means to have all of your branding should tie into your core values
• How Jessi navigated the tougher things that come along with a big leap from solopreneur to agency owner

Want more of the 100 Degrees of Entrepreneurship podcast?

Follow me on Instagram: @stephanie.skry and @100degreesconsulting

Check out The Profit Playbook, a template that will help you create a roadmap to reach your business goals. 

Ready To Step Outside Your Comfort Zone And Make A Bigger Impact?

Click here to subscribe to the show so you don’t miss a thing!

Click here to read the full transcript.